Meet the Nurture Changemakers

Creating a better world for families, for generations to come.




When I had my first child, I was young and inexperienced. I could not understand why my son was so irritable, constantly crying and in pain throughout the day and night.

I was not sure what I could do to relieve him of his discomfort.

With the help of my beautiful mother Sammy, I learnt how to make a special beverage widely used in our culture to help relieve my son’s pain of colic, wind and other symptoms associated with gastrointestinal problems. My mother’s teachings now became my lifesaver.

Seven children later, I still prepare this home remedy for my kids for the soothing relief of any colic and stomach pains.

I always wondered why there was nothing as natural as this on the market.

It was after I had my first daughter Giselle, after already bearing four sons, that I realised I needed to be a role model for her. A majority of us women put our lives on hold to raise our families, we give up our job, our income, our friends, we become selfless, and somewhat lose our identity, including myself and I needed to show her you can still be a mum and still reach out and achieve your dreams, you just need to work hard and believe in yourself.

This was the birth of giselle&i. It was that moment in 2013 when I decided to release our cultural tradition, “soothe me baby” and began the process of perfecting this natural remedy to treat colic, wind and gastrointestinal pain for infants and children.

I wanted to do this in the simplest and safest way possible, ensuring the most convenience for parents anywhere, anytime. Natural, organic, and approved by the Australian Government Department of Health AUST L 286802.  soothe me baby is a natural, safe and a simple approach to treating colic, wind and gastrointestinal pain for infants and children. Completely prepared, packed, and individually sealed for every parent’s convenience so you can be rest assured knowing that your child’s discomfort can be taken care of.



Made with Love





Danish by Design

My name is Gillian Rose, and I started this business in 2001. Today we import a substantial range of stylish, modern designer nursery furniture and infant products and toys based on true craftsmanship and innovation. Our aim is to offer Australian parents well-designed products that not only look good but are super practical for both parent and child; products that have versatility and longevity and are great value.

Our team thrives on the challenge of trying to find more unique products to add to our range, preferably from Scandinavia. Each product we take on board has to match our design, function and quality standards.

The range of baby products available now is varied and exciting. It wasn’t 20 years ago, and I am very proud to have been part of that change, although, in all honesty, it was not something I had really planned…

When our first child was six months old, we went back to Denmark for Christmas. Naturally, we collected all sorts of baby gear, and when we got back here, people around us started to ask where we bought it.

This got us thinking, and although I had no wholesale, retail or sales experience, I started Danish by Design! It was hard beginnings with few products (all “fancy” and relatively pricey compared to the offerings at the time) and small children, but I persevered (with gentle nudges by my husband when it was all too much) and slowly but surely the business grew, and now we are approaching 20 years!

Our product range is now large and varied, still with a focus on European origin although we do have some other countries represented, too. As long as the products and the people behind them are great, then we don’t really mind where they come from.

Today it is almost overwhelming to enter a baby store, but we don’t apologise for that as having a choice is better than not. We hope you find a few of our products on your journey that you love and we are always happy to offer advice on what might work best for you. The team and I strive to be the best we can be when it comes to customer service and trust that your dealings with us will be a pleasure.


Gillian Rose




LOVEKINS is an Australian wellness and skincare company specialising in a range of pregnancy and baby skincare and feminine hygiene products. Founder & CEO Amanda Essery is a 6th generation Australian Chinese, born and raised in Darwin, The Northern Territory. Heavily influenced by Indigenous Australian culture, Amanda shares a strong connection with her nurturing land. Incorporating native Australian ingredients from her hometown, Amanda created Lovekins to purposefully solve her daughter Heidi’s, dry skin condition. That’s how LOVEKINS was born.

Lovekins products harnesses the healing power of Australian nature. Honouring ancient Indigenous ingredients, Lovekins incorporates powerful bioactive ingredients such as Kakadu Plum, Blue Cypress, Kangaroo Paw Flower, Rosella Flower, Snowflower, Tasmanian Pepperberry and Finger Lime.

Lovekins vision is to improve the health and happiness of families by empowering them with unique Australian products. Lovekins supports local communities by using sustainable native ingredients. Their eco-friendly products provide families with a simpler approach to parenting to enable future generations to thrive and be healthy. On the road to holistic wellness, Amanda realised that self-care was pertinent to herself and fellow sisters. LOVEKINS Women feminine hygiene range was a natural attrition to the Lovekins brand to support women and allow them to achieve their best.

Lovekins is available online www.lovekins.com and selected Priceline stores in Australia. Please check the stockist page for further details.

“Beautiful products used on my granddaughter. The range of products are practical and useful for everyday use and they smell absolutely amazing! ” – Gail





Wriggly Toes

At the heart of Wriggly Toes, it’s our belief that families deserve more education and more choice when it comes to the home and our most precious ones – our kids. But, safe kids’ bedding doesn’t have to be boring! That’s why we have brought fresh and inspiring designs to life with the help of some very lovable characters. Bedtime stories about each character can be enjoyed for free at wrigglytoes.com.au.

We are genuinely trying to do something extraordinary for all parents and their kid, making bedding products that aren’t enhanced with harmful dyes, available to families just like yours. We are taking on the bedding industry, one kid’s bed at a time.

Who is behind Wriggly Toes – one mum and one dad, just like you. Our philosophy for our own kids’ lives is simple but meaningful: Safe + Happy. That’s wriggly-ology 101.

Knowing how much time your family will spend in bed makes the bedding, you choose an important decision. For carers on the lookout for the very best for their precious little ones, Wriggly Toes can guarantee, the search ends with Wriggly-ology 101. A discerning carer will find that not all bedding is equal.

In fact, children’s bedding isn’t required by law to be completely free of chemicals that are known to be harmful. There are 24 chemicals that have allowable levels in the production of children’s bedding according the current Australian product safety guide. This standard is not high enough for Wriggly Toes.

Fortunately, there is now a choice and the standards don’t get much higher. We at Wriggly Toes concluded that the only way to ensure the quality we wanted for our own children, was to raise the bar ourselves. We have done the research and achieved the certification that everyone, at every stage of the manufacturing process, can feel safe and happy enough to fall asleep on, containing nothing that could irritate delicate skin, even with prolonged contact. Wriggly Toes bedding is non-toxic, sustainable, and ethically made with minimal environmental impact.

Wriggly Toes bedding is certifiably safe because it is manufactured to the Oeko-Tex Standard 100. This is a worldwide independent certification that guarantees its quality through traceable, scientifically tested methods and upholds The Global Organic Textile Standard (GOTS).

Made with love and care, from our family to yours, Alex, Victor, Olivia + Spencer



As seen in Issue #22 of Nurture Parenting Magazine. Subscribe to receive the gift of Nurture in print, or eMagazine

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